High Converting Landing Pages for Burton Businesses: What You Really Need

If you’re running ads, promoting a service, or simply want more enquiries, sending people to your homepage just won’t cut it. What Burton businesses really need is a dedicated landing page , a page built for one goal: converting visitors into customers.

The good news? A well-designed landing page doesn’t need to be expensive or overcomplicated. With the right structure, it can transform your marketing results almost overnight.

What Makes a Landing Page Convert?

High converting landing pages all share a few key ingredients. At Mapletree Studio, we build every page with these essentials in mind:

• Clear headline that instantly explains your offer.
• Strong call to action (book, enquire, buy) above the fold.
• Social proof , testimonials, reviews, or logos.
• Simple form (fewer fields = more leads).
• Clean, minimal design that keeps focus on the action.
• Mobile-friendly layout that loads fast on any device.

If your current page is missing even one of these, you’re leaving conversions on the table.

Homepage vs. Landing Page: What’s the Difference?

A homepage tries to do everything at once: explain your brand, showcase services, share your story. A landing page? It has one job only , get a click, enquiry, or booking.

Think of it this way:

• Homepage = your shop window.
• Landing page = your sales counter.

For Burton businesses running Google or Facebook ads, sending traffic to a homepage is like asking shoppers to browse the entire store before they can buy. A landing page skips the browsing and takes them straight to the checkout.

Common Landing Page Mistakes (and How to Avoid Them)

We see the same issues again and again when auditing Burton businesses’ websites:

• Too much text that buries the call to action.
• Distracting menus/links that pull users away from enquiring.
• Slow load times, especially on mobile.
• No trust signals, leaving visitors unsure whether to act.

The fix? Strip it back. A minimal, focused landing page will always outperform a cluttered one.

How Much Does a Landing Page Cost in Burton?

Landing page design costs vary, but here’s a quick guide:

• Freelancers: £150–£400 (basic, often template-based).
• Agencies: £800–£2,000+ (strategy, copy, design).
• Mapletree Studio: from £497 , custom, minimal, SEO-ready, built for conversions.

It’s not about spending the most, it’s about building a page that works.

Final Thoughts: Get More From Your Marketing

If you’re paying for ads or pushing a service, don’t waste clicks by sending people to the wrong page. A high converting landing page could be the difference between enquiries trickling in and your calendar filling up.

👉 Ready to see the difference a focused landing page could make? Get in touch with Mapletree Studio and let’s build a page that turns visitors into customers.

Want more insights? Check out our post on Affordable Website Redesigns in Burton.